Upsell Features
Disclaimer: ActBlue user roles and permissions dictate what users can do on our platform. If the tools or features mentioned in this article are unavailable to you, please speak to your Dashboard Admin(s) about updating your permissions.
In this article:
ActBlue’s upsell tools include recurring options and data-driven Smart features, which use a supporter’s initial donation to suggest an appropriate upsell amount. These tools help you to sustain your movement for the long haul.
Recurring Upsells
Smart Options
When enabled, donors see a pop-up that suggests multiple monthly donation amounts smaller than the one-time donation they just gave, plus the option to set their own monthly amount. Smart Options is turned on automatically for new forms to help admins start building recurring programs.
Smart Suggestion
The Smart Suggestion presents donors with one data-driven suggestion for a smaller monthly contribution after they’ve given a one-time donation.
Pop-Up Recurring
This feature is a pop-up that asks donors to make a recurring donation of the same amount as the one-time contribution they just made.
Recurring Incentive
You can offer a free gift of your creation to donors who make a recurring contribution. You can also promote the incentive in any of our recurring upsells.
Weekly Recurring
If you are asking for weekly recurring contributions, the weekly version of our pop-up recurring feature is on by default for your forms. We also offer a weekly version of our Smart Options recurring upsell.
Regular Upsells
Smart Boost
Smart Boost enables donors to either double their original contribution or increase it by an amount smaller than their original contribution. This feature works well for getting more money in the door quickly, as opposed to building a recurring program.
The amount of support that the ActBlue Customer Service Team can provide is dependent on the permissions that you have. Check with your entity Admin about your assigned role.
If you have any questions, please contact our support team using the email address you use to access your ActBlue account.